Tolerance out the window?

Whatever happened to the virtues of tolerance? In the past few weeks, the country has been mired in farce as a politician-wannabe called on people of his race to boycott a certain mini-market chain on the pretext of the chain having insulted his religion by selling merchandise bearing the name of his god. I'm not saying whether the sale was right or wrong, whether it was intentional or inadvertent, or whether enough should be enough, but I found the whole episode so childish when this unrepentant nobody took his boycott call too far without considering the consequences to the economy and people's well-being. What was even more absurd was the emotional fervour he whipped up, making clueless people cause mischief outside other mini-market chains that had no connection with the original mini-market. Not to mention too the violence he brought on in the wake of his boycott call. 

Nowadays, it takes so little for these politicians to take advantage of situations. These people should be locked up and the keys thrown away, but the government won't do that. So we have this perceived insult and that perceived insult, and people seeing demons when there are none. If a little levelheadedness and common sense had prevailed, we would not have wasted so much time attempting to defend mighty gods who don't require any defence at all. I mean, who are we to defend an impregnable god? If one's personal faith is steadfast enough, this incident should be like water off a duck's back.